Debunking Pricing Myths

 

  • Are you asking for the price you deserve?

  • Are you leaving money on the table – by not charging enough?

  • Are you sure your pricing schedule is as competitive as it could be?

Join us for the October session of the Austin Small Business Gorilla Operations and Finance MeetUp group to discuss Pricing.

Debunking Pricing Myths

October 25, 2012
11:30a.m. to 1:00 p.m.
Sherlock’s Bakery & Pub
9012 Research Blvd, Austin, TX

Price matters. According to a 2011 survey of 3,900 companies nationwide, 65% of survey respondents do not charge the price they deserve for their products and services. The survey also revealed that product and service pricing revenues were lower than they should be. So, how do you determine your products or services ideal pricing?

Join us for a fun and educational as we review pricing myths. The goal of October’s interactive presentation will be to give you insight on how to accurately price your products and services and to debunk commonly held myths about pricing.

Pricing is by far the most important profit lever, but most companies hugely underestimate its impact. Don’t be one of them. Come to our October presentation and learn what you need to know to set a fair yet market acceptable price!

 

 

This month’s topic is presented by Karen Millican, Owner, Karen Millican and Associates.

Karen Millican is an independent pricing architect with a unique blend of expertise in finance, administration and marketing.

She creates and implements practical pricing plans and uses her administration background to ensure that clients also have processes to keep the momentum going.

Ms. Millican has more than 20 years expertise in financial analysis, project management and marketing.

Pricing your products and services is an important business decision.  We invite you to attend this workshop and share your experience, results and question with your peers.

The Austin Small Business Gorilla Operations and Finance MeetUp hosts an educational  meeting each month.  Our goal is to provide valuable business education to business owners, start-ups and entrepreneurs in a casual non-sales oriented environment. We hope you will join us for one of our meetings or suggest a business finance, operation or marketing topic for the group.

To suggest a speaker or topic, please contact:

Sam Thacker
President
Business Finance Solutions
1-855-220-8585